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Three different CMF interior proposals for the Lifestyle Vehicle set for 2022
- Canoo is a subscription based EV startup targeting the urban market in California -
Age: 21
Location: Los Angeles, CA
College: UCLA
Currently a student while working part time living at Midvale apartments.
Uber's frequently with his friends to go out because he does not own a car but only has
his drivers license.
Bristol Farms
6 min
Arena
33 min
San Diego
2 hr
Short Length
Mid Length
Long Length
User Journey Trips
Color Trend S/S 2022
Optic White
Mother of Pearl
Turquoise Tonic
Vintage Blue
Honey Peach
Golden Harvest
Wild Mushroom
Sepia
Optimistic tones to activate joy and calmness.
Muted tones to bring balance and calmness.
Color and Psychology
Feminine Vs. Masculine
Wavelite
Olive Oil
Purple Paste
French Blue
Material Research
What are some possible sustainable materials in the future for cars?
What if the interior space is able to offer health benefits to users from the material?
Sulapac
Biodegradable
Mycellium
Alternative leather and
biodegradable made from fungi mushroom
SeaCell
Alternative Leather that is a cellulose based fiber incorporated with seaweed.
Emits calcium, magnesium,
and vitamin E, when fiber
comes in contact
Material Making
Experimented with resin mixing with other materials to create sulapac and canterbury.
I used a weaving technique to create a pattern to replicate the material nimble.
Sulapac
Canterbury
Nimble
Welcoming
-Base Grade-
Mother of Pearl
TCX 12-0710
Vintage Blue
TCX 18-3918
Pastel Turquoise
TCX 13-5309
Adventurous
-Mid Grade-
Sepia
TCX 19-1220
Golden Harvest
TCX 14-1036
Honey Peach
TCX 13-1015
Alluring
-Premium Grade-
Purple Paste
TCX 14-3903
Jade
TCX 17-0210
Navy Blazer
TCX 19-3923
Brand Attributes
Simplicity in Design
Bold in Innovations
People First
Meet Henry Martinez
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